Marketing System Audit

Know exactly what to fix first

A practical audit for any company

The Marketing System Audit is a focused diagnostic of your marketing foundation. We examine how your message lands, how your website converts, how you capture and nurture leads, and whether analytics track what matters. The result is a concise scorecard, an annotated teardown, and a prioritized 30‑day action plan with clear steps your team can execute without a full‑time marketer.

Tablet displaying a marketing system scorecard and 30-day plan with a group of three women working together in an office

What’s Included

  • Scorecard across 6 pillars (0–5 scale with weights): Brand Identity & Positioning, Website & Digital Presence, Online Reputation & Reviews, Acquisition Channels, Market Opportunity, and Infrastructure & Data

  • Prioritized 30‑day action plan with effort/impact ratings.

  • Lead capture recommendations (form fields, thank‑you page, welcome flow map).

  • Tools & Tracking checklist (scheduler, analytics, consent, goals/events).

  • Walkthrough explaining what to change and why.

  • Brief follow‑up check‑in to remove roadblocks.

Request Your Audit

Outcomes you can expect

Absolute clarity on your first 3 fixes and what can wait.

A short, focused 30‑day plan you can execute without a full‑time marketer.

A cleaner path to book more discovery calls (fewer leaks, one primary CTA).

Confidence that your setup is trackable (goals/events in GA4).

FAQs

  • Companies without a marketing lead who aren’t sure why visits aren’t becoming discovery calls, messaging isn’t landing, or tools/analytics are scattered. Before you spend either on a redesign, ads, marketing software, or a hire, get an objective diagnosis with a ranked fix list and a 30-day action plan so you focus time and budget on what actually moves the needle.

  • Yes. We focus on foundations you control now: messaging, website conversion paths/CTAs, lead capture and email nurture, and measurement. SEO/traffic growth comes next, after the basics are working.

  • Helpful, not required. If you share GA4/Search Console, we’ll use the data; if not, we’ll still audit your site and set clear Tools & Tracking recommendations (what to install, which events to track, UTM standards).

  • A Scorecard (0–5) across key areas, Screenshot Review with Action Notes (key pages marked up with specific fixes), a prioritized 30-day action plan (effort/impact), a Tools & Tracking checklist (scheduler, analytics, consent, events/UTMs), and a short walkthrough.

  • Yes. You can roll straight into Project-Based Work for defined upgrades or Premium Marketing Management for ongoing leadership and weekly execution. We’ll recommend the best path based on your audit findings.

Ready to see exactly what to fix first?

Get a clear, prioritized 30-day plan

Book a Free Discovery Call